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Instagram – How to Use Hashtags

by Admin

How to Use Instagram Hashtags

Hashtags are an important part of any Instagram strategy. Hashtags help increase the visibility and reach of a post. You’ll find that if you don’t include hashtags on each post, the post won’t earn much reach.

Hashtags are part of the text description under the image or video in an Instagram post. They can also be used in stories. Using a hashtag in an Instagram story has a significant impact on reach. If you have an Instagram business account, then you will be able to view the views for that hashtag. You should post images and videos to your story and experiment with hashtags to determine which hashtags work best.

How Many Hashtags Should I Use?

Besides which hashtags, you also need to focus on how many hashtags you are posting. If you use too many, you’ll find that engagement is nonexistent. Instagram’s algorithm can ghost your account as an unannounced penalty for using too many hashtags. Limit the usage to 30 or hashtags or less to avoid being ghosted.

How Many Hashtags Can You Use?

Twenty hashtags is about the most a new account should use. It’s enough to help the post reach your audience but not so much that it is a turn off for followers. Many posts hide their hashtags by

What Instagram Hashtags Should I Use?

If you haven’t used any hashtags on your Instagram post or aren’t having much success with engagement, then you may need to spend some time finding relevant tags that will bring more views and followers to your account.

How to Check if Someone Follows You-on-Instagram
How to Check if Someone Follows You-on-Instagram

How to Find Instagram Hashtags

Take a look at your competitor’s Instagram posts and see what hashtags they are using. Check an account that is somewhat more popular than yours. If you copy the hashtags of an Instagram with tens of thousands of users, you’re not likely to get the same reach. So, you’ll need to find Instagram hashtags that are mid-range and can work well for an account of your size.

You’ll notice that as you type in a hashtag on a post, Instagram automatically shows you how popular that hashtag is Use this as a guide for choosing you twenty or so tags. Posts should always use the location. This increases visibility. Other Instagramers can find your post from the map that is native to the app. But use the location as a hashtag too. For example, if I tag a post location as Manhattan, then I’m also going to use #ny, #newyork, and #nyc as hashtags. There, of course, will be others, but the location-based hashtags are easy.

Describe what’s in the photo. Include the subject of the photo, for example, #dog then expand and include more hashtags by using the plural #dogs and of course the typical #dogsofinstagram. Don’t forget to use hashtags for colors, the day of the week and mention what you are doing #working #flying or #eating. If you are stuck for ideas, you can append words to
#ig
#love
#gram
#location

For example #igdogs

Instagram – Four Types of Videos on Instagram
Instagram – Four Types of Videos on Instagram

Instagram search is super helpful for discovering relevant hashtags that can bring more engagement to your account. Tap the magnifying glass icon and go to #tags.” type in a few words of a hashtag you are considering. Instagram will list more tags along with how popular each hashtag is. If you are just starting out you may want to use a hashtag that ranks in the thousands, rather than a tag that has millions of posts associated with it.

Filed Under: Instagram Tagged With: hashtag

How to See Popular Posts on Instagram

by Admin

Instagram How to See Popular Posts on Your Account

Instagram is one of the most popular social media channels for marketing strategies. Of course, the largest and most widely used is Facebook which owns Instagram al9ng with Messenger, WhatsApp, and WeChat. Instagram is of course, highly visual as all posts must have an image or video attached. The channel also offers a variety of video formats of various lengths to increase engagement with followers.

Instagram is a desirable channel for a brand or business looking to connect with social media users under the age of 45. The platform is a top channel used by those who have abandoned Facebook for a simpler way to connect with businesses and friends. More than half of Instagram users follow a brand on Facebook.

Posts should consider posting lifestyle photos, celebrations, events, promotions, and other imagery that connects with a follower on a personal level. Videos are especially engaging. Products are best shown in photos and videos that demonstrate how they are used in everyday life.

I mention SEMRUsh in the video, here’s a link to a FREE 7-day trial http://ow.ly/NC7v30nUeeH

Instagram for Local Social Media

Instagram works well for local social media too. Adding a location to an image increases reach for the post and works well for local social.

But how can you tell which of your posts are most popular and what type of content is working for your business? It’s challenging enough to determine who is following you back on Instagram. Hint- although you can scroll through your list of followers for that information, it’s time-consuming and not practical for an account with a large following. Third-party apps are a better solution.

To get an idea about what posts are working for you, including stories, you’ll need to convert to an Instagram business account. With a business account, you will see data and analytics not available to personal Instagram accounts. Even if you are using Instagram for personal branding, consider converting to an Instagram business can bring a boost to your social media strategy.

How to Convert to an Instagram Business Account

Converting to an Instagram business account is easy. You’ll need to connect it a Facebook business page in the process. Go to your Instagram profile then tap the hamburger menu in the upper right corner of the Instagram app. At the bottom of the next screen, choose to Account. From here you can begin the process of converting to an Instagram business account. If you already have a business account, then you can convert back to a personal account from this screen. During the conversion process, which takes just a few minutes, you will connect to your Facebook business page.

Once you convert to a business account, you will be able to see your most popular posts. Some of this data on each post including who viewed a video. Once changed over, when you go into your new Instagram analytics, then you will see what days of the week and times of day are most popular for your followers. Instagram will also show you posts that are popular with your users right in your feed (but only you can see this as an account admin.)

With Instagram insights, you’ll see per post what hashtags bring viewers to your content. You’ll also be able to share popular Instagram posts to your connected Facebook page when you are on the app. Stories are very useful and help an account get more reach. Try posting to stories and experiment with hashtags to find a set that works well and brings more reach.

I use SEMrush, to manage my SEO campaigns as well as track my social media engagement. have Facebook, Instagram and Pinterest connected to it for stats and competitor analytics. But the free insights work well too.

DISCLAIMER: This video is SPONSORED! Thanks to you guys for supporting me and thank you to Briogeo for sponsoring today’s video! Some of the above links are AFFILIATE LINKS meaning I make a small amount of $$ off your purchase

Filed Under: Instagram Tagged With: marketing

How to Delete a Chat in Snapchat

by Admin

How to Delete a Saved Chat in Snapchat

Clearing, a saved chat in Snapchat does not delete the conversation permanently. It only removes the chat from your list of conversations with Snapchat friends. Snaps either expire when the recipient sees them or after 24 hours on the app depending on the app settings. Of course, screenshotting saves it permanently to the phone’s storage. Everyone in a chat knows if part of the conversation has been saved or screenshotted. If you want to delete a Snapchat conversation, then you have to deal with saved Snaps and screenshots.

How to Save a Snapchat Message

To save a Snapchat chat, Snapchatters must have app chat settings set to retain the Snapchat chat for 24 hours after viewing. That way the chat is still in the app after it is initially viewed. If the app set to delete a chat right after viewing, there is no way to save the chat in Snapchat. The only other way to save it is to screenshot the message and save it to your device’s storage.

To save a chat, tap or press, hold, and choose to save to save any part of a chat. This changes the width of the colored of the bar on the left side of the message to indicate the Snap is saved. Saving is forever. The chat is saved indefinitely or until it is unsaved by the recipient. So, everyone knows if someone has saved a Snap by the thickness of the colored bar next to the message. Users can save or unsave. The sender knows that as well. To thoroughly delete saved Snapchat chats, all friends in the chat must unsave and delete all saved Snaps.

Look at your list of currently saved Snapchat messages. The list of friends you have Snapped in the past persists until you remove their name by clearing the conversation. To see it the list of chats, tap the quote bubble in the lower left corner of your Snapchat screen. The screen appears blank, but swipe down to see any past saved chats.

Screenshot Snapchat Delete Chat
Screenshot Snapchat Delete Chat

How to Clear a Snapchat Chat

To clear (not the same as deleting) a conversation with another Snapchatter, press and hold the friend’s name in the app and choose settings. There you will have the option to clear a conversation. When you select to clear a conversation, Snapchat warns you that the friend’s name is merely removed from the ongoing list of conversations and that the conversation is not truly removed from the app. You’ll have to work a bit more the make sure the conversation is deleted.

How to Delete a Snapchat Chat

You can choose to delete a conversation, but it does not really delete it in the way you may hope it does. Deleting a chat – text or images – does not fully erase the chat when you opt to clear via the friend’s settings. It only removes it list Snapchat messages. Check out this blog post and YouTube video on how to find deleted Snapchat conversations to recover deleted chats in Snapchat.

How to Delete a Snapchat Conversation

If any part of a Snapchat conversation was saved in the app, you can go back and delete the chat by unsaving each Snap that was previously saved. When unsaved the colored bar is thinner than it is for a saved chat. To remove the conversation permanently, you must go back to all saved parts of the conversation and unsave each one on your phone. Any friends who saved Snaps also have to delete them form their own phones by unsaving them too

Everyone can see who saved a Snap. If you really need to make sure there is no record of a Snapchat conversation, then you will need the cooperation of your fellow Snapchatter and get them to delete it from their Snapchat too. Agree to wipe out the chats and screenshots. If you still really need to hide a Snapchat conversation, then you can change the friend’s Snapchat username and turn off notifications.

Remember that all Snapchat users can see who saved chats and who screenshotted what chat, and for anything to be deleted completely all people in the chat must unsave and delete all parts of the conversations, images, and all replies. If any part of the conversation has been saved with a screenshot, then it must be deleted from the device’s storage or image gallery.

Filed Under: Snapchat

How to Change Google Ad Settings

by Admin

How Do I Turn Off Ad Personalization?

Google Ad personalization is a setting in your account that tells Google that it can use your behavior and interest data as well as other demographic information to serve you with relevant advertisements that are customized for you. Google tracks your activity on Chrome as well as other Google properties and aggregates that data along with that of other internet users. The data is anonymized and sold to advertisers who in then turn choose groups of people they’d like to show adverts to.

This practice is not unique to Google. Search engines like Bing do it as well to generate revenue. Social media sites like Facebook, Instagram, Twitter, and Pinterest also collect and use aggregated, anonymized user data to sell advertisements on their platforms. The sites even track your activity across other websites sites if you allow them too. This extensive data collection is at the heart of the data privacy issues that Facebook has been in the spotlight since the Cambridge Analytica scandal blew up on them last year.

What is Ad Personalization?

Google collects data about your behavior from all their properties. These Google owned properties include your queries on Google.com searches, what you search for and watch on YouTube, places you visit using Google Maps, websites you visit using Chrome, the contents of your Gmail, Google Hangouts use, what you download from the Play Store, Google photos activity, Google calendar entries, your shopping habits, and of course other adverts you click on. Google also collects data about your behavior and preferences from third-party websites and apps that partner with Google. This includes any website or app that shows Google AdWords ads.

Ad Personalization Google Ad Settings

If you are logged into a Google account using another browser, then your data is harvested from that as well. For example, I use Firefox we browser, but I am frequently logged into my Gmail account from Firefox. Google knows everything about my purchases. In fact, my entire Christmas shopping is recorded. Advertisers want to target their advertisement in front of people who are likely to buy from them. Your data is used to make the ads you see more relevant to you with advertisements that match your interests. For example, if you are a person who shops for high heeled shoes, then with the personalization you may be served advertisements from competitors to the shoe brand you buy. If you travel for work often, then you might see advertisements for travel-related products and services.

How Do I Stop The Ads On Google?

Unfortunately, you cannot block all advertisements while you are on Google properties or partners sites. This is one of Google’s largest source of revenue. That’s why they offer all of those free apps. Your data is rather valuable and it is for sale.

You can, however, turn off ad personalization. If you turn off personalization, Google AdWords ads will still use info like your general location data or the content of the website you are currently visiting. This will not affect what ads you see on other ad networks like Bing or Facebook. They both have their own sets of data they’ve collected on you.

Google Ad Personalization
Google Ad Personalization

For example, I kept seeing the same boring advert for Grammarly. Every time I watched a YouTube video, that was the only ad I was served. It is annoying because I already use Grammarly and I was still seeing the same advertisement ten times each day. I finally became fed up and went into Google and adjusted some of my ad personalization settings. I removed business as one of my interests. The did not work for me and I was still seeing the advertisement. Grammarly was using something else about my demographics to target me with their repetitive advertisement. One would think they would remarket me a with a variation from time-to-time to head of banner blindness. So, I decided to turn off ad personalization completely to stop the repetition.

How Do I Find My Google Ad Preferences?

Google controls the advertisements you see. You can change your Google ad settings, but you cannot stop ads completely unless you use something like an ad blocker. If you go to your ad personalization settings, then you can remove certain interests and behaviors that should alter what advertisements you are served. You can also opt out of ad personalization altogether.

How To Turn Off Google Ads Personalization

To control the Google ads you see, go to your Google Account and log in.

  • Go to your Google Account
  • On the left navigation panel, click Data & personalization
  • Scroll down to the Ad personalization panel
  • Select ad settings
  • Turn on Ad Personalization off

If you want to leave ad personalization on, then you can also go to the How your ads are personalized section. From there you can edit your personal information (like age and gender) and interests.

Filed Under: social media

How to Build an Email List from Your Website

by Admin

Build an Email List from Your Website for Better Conversions

Email marketing is still one of the best converting form of online marketing. Building an email list can be simply a good way to stay in contact with stakeholders. It may also be the main way your business makes money online. Combined with an omnichannel marketing strategy, email should be an important part of your marketing strategy.

The quality of your email list is important. You’ll find that sending anything to a low-quality list – lists that are bought or incentivized – can be a waste of resources. It’s true that some purchased email lists can work well, but they must be vetted and verified. Incentivized lists may also work, but when there is a giveaway or contest, you’ll find that many customers are there for the promotion and are never interested in anything else. They either unsubscribe or stop opening emails after the promotion ends.

Quality email lists can be grown and cultivated from your own website traffic. Email sign-up forms should be short. The less information you ask for, the more likely you are to get the subscriber. Ask for only an email address, and possibly the person’s first name. As you develop a relationship with the subscriber, you can ask for more information and develop the data on your email list. You will also be able to learn more about subscribers through their interactions with your website and order history if you are an e-commerce site.

Make sure your email sign up form is mobile friendly. The majority of your website traffic probably comes from mobile devices. Your website should have a mobile first design, as should your email sign-up forms. Small tweaks like adding a delay before asking for an email address can help build your list faster. I made my mobile sign-up on https://askcybersecurity.com more visually appealing and found that adding a five-second delay increased my sign-ups by 10%.

If you are using social media advertisements, you also have an opportunity to do some lead generation there as well. Get the email addresses of your followers on social media. It’s good to build a large following on social, but if they are only followers then Facebook and Instagram own your data, not you. If you only have them as a follower on social, you are always at the mercy of the social channel for contact.

It is okay to incentivize the user. Offer them a coupon if you are an e-commerce site. Offer them a digital download or whitepaper if you are an information website. It is true, you will lose some of the subscribers from an incentivized sign-up, but you will retain some of them as well. Ask users to forward your emails to friends.

Of course, mind your legal obligations and make it clear how you will be using collected email addresses. Subscribers have the most confidence if you never sell or share their email addresses with anyone else.

Filed Under: email Tagged With: increase website traffic

Find Deleted Snapchat Conversations

by Admin

How do you find a conversation you cleared out of Snapchat

How do you find a conversation you cleared out of Snapchat

When you delete a conversation with a friend on Snapchat, it doesn’t really go away. Snapchat warns about this when you clear out any conversation. Deleting the chain of messages, just removes the fiend’s name from the list of chats you have going on. Take a look at all the chats you have going on. The list of friends you have Snapped in the past persists until you remove their name. To see it, tap the quote bubble in the lower left corner of your screen to see your list of conversations.
To delete a conversation, press and hold someone’s name. Then tap settings. In the settings list, you will see an option that says, “clear conversation.” If you select that, Snapchat will warn you that this does not delete the conversation, it just removes the person’s name from the list. Go ahead and clear the chats with that person out. If you want to find that so-called deleted conversation, then go to your friends list to find it. Since you deleted your friend’s conversation, they won’t be listed on the convos screen. Use the search box to search for their name. After you find the friend using search, then tap their name to bring up a new blank chat. If you want to find the deleted conversation, then simply pull down on the white space area to see the supposedly deleted lines. That’s it! The conversation is not truly deleted by clearing it. That users’ name is just off the conversation list. If you really want to wipe everything out, you will have to delete the lines from here. Good luck if you’re on a year-long streak! Recently I wrote a post and added a video about how to hide who you are talking to on Snapchat. It’s easy, you can simply change the person’s name on your end. Data privacy and cyber security are major concerns. Although it may seem a bit sneaky to hide who you are talking to from family and friends, there are other reasons to keep your conversations private. Snapchat pops up a notification when you receive a new Snap. You might not want everyone to know who you are chatting with.

Filed Under: social media Tagged With: privacy, snapchat

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