Snapchat

How to Delete a Chat in Snapchat

How to Delete a Saved Chat in Snapchat

Clearing, a saved chat in Snapchat does not delete the conversation permanently. It only removes the chat from your list of conversations with Snapchat friends. Snaps either expire when the recipient sees them or after 24 hours on the app depending on the app settings. Of course, screenshotting saves it permanently to the phone’s storage. Everyone in a chat knows if part of the conversation has been saved or screenshotted. If you want to delete a Snapchat conversation, then you have to deal with saved Snaps and screenshots.

How to Save a Snapchat Message

To save a Snapchat chat, Snapchatters must have app chat settings set to retain the Snapchat chat for 24 hours after viewing. That way the chat is still in the app after it is initially viewed. If the app set to delete a chat right after viewing, there is no way to save the chat in Snapchat. The only other way to save it is to screenshot the message and save it to your device’s storage.

To save a chat, tap or press, hold, and choose to save to save any part of a chat. This changes the width of the colored of the bar on the left side of the message to indicate the Snap is saved. Saving is forever. The chat is saved indefinitely or until it is unsaved by the recipient. So, everyone knows if someone has saved a Snap by the thickness of the colored bar next to the message. Users can save or unsave. The sender knows that as well. To thoroughly delete saved Snapchat chats, all friends in the chat must unsave and delete all saved Snaps.

Look at your list of currently saved Snapchat messages. The list of friends you have Snapped in the past persists until you remove their name by clearing the conversation. To see it the list of chats, tap the quote bubble in the lower left corner of your Snapchat screen. The screen appears blank, but swipe down to see any past saved chats.

How to Clear a Snapchat Chat

To clear (not the same as deleting) a conversation with another Snapchatter, press and hold the friend’s name in the app and choose settings. There you will have the option to clear a conversation. When you select to clear a conversation, Snapchat warns you that the friend’s name is merely removed from the ongoing list of conversations and that the conversation is not truly removed from the app. You’ll have to work a bit more the make sure the conversation is deleted.

How to Delete a Snapchat Chat

You can choose to delete a conversation, but it does not really delete it in the way you may hope it does. Deleting a chat – text or images – does not fully erase the chat when you opt to clear via the friend’s settings. It only removes it list Snapchat messages. Check out this blog post and YouTube video on how to find deleted Snapchat conversations to recover deleted chats in Snapchat.

How to Delete a Snapchat Conversation

If any part of a Snapchat conversation was saved in the app, you can go back and delete the chat by unsaving each Snap that was previously saved. When unsaved the colored bar is thinner than it is for a saved chat. To remove the conversation permanently, you must go back to all saved parts of the conversation and unsave each one on your phone. Any friends who saved Snaps also have to delete them form their own phones by unsaving them too

Everyone can see who saved a Snap. If you really need to make sure there is no record of a Snapchat conversation, then you will need the cooperation of your fellow Snapchatter and get them to delete it from their Snapchat too. Agree to wipe out the chats and screenshots. If you still really need to hide a Snapchat conversation, then you can change the friend’s Snapchat username and turn off notifications.

Remember that all Snapchat users can see who saved chats and who screenshotted what chat, and for anything to be deleted completely all people in the chat must unsave and delete all parts of the conversations, images, and all replies. If any part of the conversation has been saved with a screenshot, then it must be deleted from the device’s storage or image gallery.

Four Snapchat Settings to Protect Your Privacy

by Admin

How to Change Your Settings on Snapchat

Learn how to edit four critical Snapchat privacy settings to protect yourself online. Social media channels, websites, and other online apps use your location data to track. However, did you know that other Snapchat users can see where you are on the map as well? Cool features like the Snapchat map let other users know where you are, and you may be surprised how accurate the map is. In some areas, other map users can see what building you are in.

Even if you shut off your Snapchat map, there is another level of tracking going on. Other major social media channels, like Facebook, track your location to sell that data (anonymously) to advertisers. So, besides the map, there are a few more settings to change to protect your privacy

Use Ghost Mode – Snapchat ghost mode allows you to hide your location from the map. For a set amount of time, you will be able to go incognito and disappear from the map. A more permanent alternative is to disable the map feature all together.

An obvious but sometime over looked privacy feature on that applies to Facebook and Snapchat is to not add strangers as social media friends. Don’t add strangers as friends. It is common sense, but if you are concerned about people tracing you down in person, then don’t follow or friend stranger. Keep in mind stranger friends can find you via the map. If you are a public figure or otherwise need to use social media for your career, then create an alternative profile that only shows work related posts and leave your family and personal life off of the public figure version of you. Facebook has this feature, and it is a version of Facebook pages. For Snapchat you’d simply create another profile.

Change your privacy settings so your Snapchat snaps are only shared with people you are friends with. The default setting is all snaps are public wo all followers when saved to your story. Choose to send snaps directly to friends by selecting them from your list of friends.

Finally, turn off location data on your phone or at least deny Snapchat the access to it. Do you love those geofilters on Snapchat? That’s your location data sharing at work! TO turn this off, either go into your device’s settings and stop sharing is globally to all apps, or turn it off for Snapchat specifically.

How to Set Up Snapchat Ghost Mode

by Admin

How to Set Up Snapchat Ghost Mode for the Snapchat map

If you are using the Snapchat maps (or maybe you didn’t know you are contributing to it) you may be surprised to find how frighteningly accurate Snapchat is at sharing your location. If you open the app and look at the Snapchat map, you’ll see that not only can you see where your friends are, you may be able to see exactly which hallway or section of a public building they are in.

For some, this may be acceptable, but for many, it’s creepy. Plus it is a huge privacy concern!

If you want more privacy on Snapchat – at least some of the time – then go into ghost mode or stop using the map all together. We know that internet giants like Google and Facebook are tracking our movement and preferences and then sell that data (albeit anonymously) to advertisers. Snapchat has an advertising platform too. So, don’t be naive and think the Snapchat map was developed entirely for fun. Data mining for advertising dollars is big business!

Enabling Host Mode by turning off the Snapchat’s location sharing is easy and takes less than a minute. You can choose who you share your location with, like just friends for example, or turn it off completely for three to 24 hours. Just go to your settings, under the gear icon. Select location data. After you tap Ghost Mode you will be able to control who is seeing your location and for how long.

Watch the video on how to change some of your Snapchat privacy settings and stop sharing your precise location with everyone.

How to Get Snapchat Filters

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How to Get Snapchat Filters

Snapchat is a social media channel famous for its disappearing photos. Users can also engage in one-to-one chats, send snaps directly to one of more users, and of course posts images and videos to their own disappearing story. Brands and online marketers can also use Snapchat and the additional features Snapchat is also a source of news and information, depending on which accounts users subscribe to. Snap began trading as a public company in March 2017. According to Omnicore the social media channel now boasts over 100 million daily users and reaches 41% of 18 to 34 year olds in the United States.

Snapchat offers fun ways to add interest to photos and images before they are shared. Videos and images. Users can add text, draw on, add stickers to, and trim photos. Users can also add filters to photos and videos. Snapchat filters are essentially overlying images that add interest. There are free filters for geographical locations such as New York City. There are also sponsored filters that are purchased by advertisers to promote and event or product. For example, a retail store in a shopping mall may buy a Snapchat filter to promote a sale.

How Do I Get Snapchat Filters?

Getting a Snapchat filter is easy once you know how to do it. Users can actually add two filters. To add a filter to a Snapchat Photo or video:

Capture the photo or video with your smartphone (or other mobile device)
Before posting to your story or sharing it with another Snapchatter, tap the image and hold
With another finger, swipe the image, right or left, to see what filters are available

Note: You may have to cycle all the way through the available filters to start seeing geo filters. IF you are not seeing the same filters that your nearby friends are getting, then keep swiping a few times through.

How Do I Add More Than One Snapchat Filter?

Capture the photo or video with your smartphone or another mobile device
Add the first filter per the steps above
Once you have chosen the first filter, keep one finger on the image to “hold” the selected filter
While holding the first filter, use another finger to begin swiping again
Select a second filter
Once both filters are selected let go of the image

Stickers, text or drawings can be added before or after the filters to increase audience interest. Filters, stickers, text, and drawings are a good way for brands and businesses to highlight information on their Snapchat stories. Filters can make it easier to read text. Drawings can highlight certain areas of an image. Certain text characters, like the letter “O”, can be used as circles to create frames on images. Other letters can be used to create colored backgrounds. With a little imagination brands, can use Snapchat to reach out to the 18 to 34 year old audience. Of course, videos make for an excellent way to convey a story or demonstrate a product. Images and videos can share an event storyline, share a promo code, connect at a tradeshow, or introduce a product to this coveted audience.

Why Instagram and Snapchat Screenshots Are Not Always Creepy

by Admin

Why Instagram and Snapchat Screenshots are Not Always Creepy

Hey social media creeps, are you worried that someone knows that you are saving screenshots of their photos on your smartphone? I will admit I do occasionally screenshot inspirational quotes on Instagram, but that is it. The only screenshots I save from Snapchat are my own, and I use them as posts on Instagram or in blog posts like this one! So there, definitely not creepy!

Snapchat refused Facebook’s two early offers to buy. The Instagram parent company has unabashedly copied certain features of Snapchat, like disappearing messages and stories, like a scorned lover! Now Snapchat has more than 150 million daily active users and nets about six billion (yes, billion!) video views each day. [1] While rival Instagram has over 500 million monthly active users. [2]

There has been quite a swirl of chatter and misinformation around Instagram users’ ability to screenshot posts on the down low. Newsflash: It’s not true – sort of! Snapchat users do receive a notification when someone saves a screenshot of their snap. On Instagram, well, it’s slightly more complicated.

Snapchat users can screenshot anything – a story, a snap or a direct message. The sender can always tell how many screenshots were saved and who took them.

Instagram just updated the app to include a notification. Users are only notified if the recipient of a direct message takes a screenshot. This means your fellow Instagrammer had to have sent you a direct message. When you screenshot it, the sender is notified. Instagram Screenshot notifications are not sent for regular posts or story posts.

While users of either social channel cannot stop friends from taking screenshots, they can however, restrict who sees their content with privacy settings thereby controlling which people can take a screenshot.

For those who use Snapchat for personal use only, screenshots may be quite creepy. However, if a Snapchat account is a business account, screenshots can be a useful metric! Note: There are no official “business” accounts on Snapchat like there are on Facebook, Instagram, and Pinterest. There is not a lot to measure with Snapchat “free” snaps if you are trying to assess your strategy. With the minimum ad spend at about $150k, there is no place for entry-level ad buys.

Brands posting a promo or storyline can use Snapchat screenshot counts to get a feel for how many people may act on an offer. Another metric, number of Snap views is also useful. Next time you post, look at the number of views on the first and last post. Are followers reading all the way through your story or are they leaving? Where are they dropping off? Check back just before the posts disappear to get your maximum view counts. Try to figure out the optimum number of posts in your story. When posting a promo code, coupon, or other directive for a retail location, then the number of screenshots taken can help measure reach and effectiveness. [Figure 1] So there not all screenshots are creepy!

Figure 1

Business Instagram users get some, but not very granular, metrics from their accounts. If you have not already changed over to an Instagram business account, make the switch. Stats will show retroactively.

If you have a personal Snapchat or Instagram account and don’t want random people screenshotting your posts, then change your privacy settings! No one can see your content unless you allow them to. To restrict who sees what on Snapchat, change your account settings so that “Who can View My Story” is set to “private.” If you only follow people you know and trust, then screenshots should not be a worry. This of course, does not apply to brands. Instagram accounts can be set to private as well, so only friends can see (and screenshot!) posts.

Follow me on both Snapchat (Snapcode below) and Instagram – I promise I don’t screenshot (much!)

metronycom

Sources:
[1] https://www.bloomberg.com/news/articles/2016-06-02/snapchat-passes-twitter-in-daily-usage

[2] https://www.statista.com/statistics/253577/number-of-monthly-active-instagram-users/

How to Advertise on Snapchat

by Admin

How to Advertise on Snapchat

In case the idea of embarrassing your teenager has kept you off Snapchat, let’s cover some basics before getting into how to advertise on Snapchat. Snapchat is a fun mobile only app where users upload video and photos. The images are sent to individual friends, or saved to a story that lives on the app for 24 hours. There app has more features including chat, stickers, marking up images, but short-lived photos and images things gives you the idea.

Over 60% of U.S. 13 to 34 year-old smartphone users are on Snapchat web app. Nearly 100 million people use the Snapchat app each day to consume 8+ Billion video views. Yeah, 8 BILLION videos every day! Snapchat video viewership rivals that of Facebook.

The average Snapchatter is between 13 and 24 years old, with 37% of users falling into the 18 to 24 year old range. Snapchat is the best social channel to reach out to this young demographic.

Snapchat’s fun disappearing content is definitely a unique challenge for brands wishing to connect with the audience on this channel. Content posted by brands is short-lived, always entertaining and frequently humorous. Snapchat forces brands to develop a content marketing and advertising strategy that impresses fast!

The app offers opportunities for brands to advertise to Snapchatters. Businesses can buy 3V ads, which are interstitial ads, within branded content such as the CNN story. Individuals and brands can purchase local geofilters. The geofilter offers an effective way to advertise locally, in real time. They are quick and easy to set-up.

A geofilter is an image overlay that users within a certain geographic perimeter can see and add to their snaps. The snaps are saved to a live, local story. For example, those using Snapchat during New Year’s Eve in Times Square can opt to add the New Year’s Eve filter to their snaps before they are sent or saved. The geofilter is offered to everyone within a predetermined geographical area.

Snapchat offers two types of geofilters:

A Personal Geofilter is one that doesn’t include any branding, business marks/names, or logos, and doesn’t promote a business or a brand
A Business Geofilter is one that promotes a business or a brand

A geofilter covers a geographical area between 20 thousand and 5 million square feet. They are purchased for a maximum of 30 days. A “fence,” chosen by the advertiser, while placing the order determines the geographical coverage.

Buying a geofilter on Snapchat is easy. The web app, Snapchat.com, has an easy-to-follow- web interface for individuals, designers, and businesses to download example templates. Snapchat geofilters are 1080px wide by 1920px high and must be in .png format. Download a Snapchat ad template or design your geofilter, upload it to Snapchat, and then move on to picking the dates the geofilter will run and choose the geographical area – called a fence. Snapchat employs an easy-to-use Google Maps interface to help choose the fence. After that, enter payment information and the Snapchat ad is good-to-go. The ad price is dependent on the duration and day of week. Snapchat reviews geofilters within one business day.

For now, there is no targeting based on age, gender, or interests. However, the geofilter represents a new and unique way to advertise locally, in real time. It also helps brands reach out to a demographic that Facebook lacks and Instagram barely reaches.